Working in the PR space, underneath the giant communications umbrella, we
definitely know the value of good, open communication on all fronts.
Communicating with the media and with the public via traditional and social
media are the main things we are known for as PR professionals, but what
about ...
... (more)
Social media has become an integral part of our PR campaigns at BLASTmedia,
especially Twitter. Clients often ask us, "Who is using Twitter and why
should it matter to us?" eMarketer recently published an article that answers
both of those questions, and many more. Want to know the demographics and
usage habits of the microblogging crowd? Read this article!
Here are a few highlights:
More than one-half of all Twitter users (53%) are women, and the majority are
young.
75% of all Twitter activity comes from just 5% of users.
Not surprisingly, the more followers a user has, the more... (more)
BLASTmedia is back in action and looking to have a winning season…not just
with major media hits. After a softball season of three strikes and you’re
out, BLASTmedia is looking to get as many strikes as possible every Tuesday
– bowling that is!
The team at BLAST has joined a local business league that meets every Tuesday
night at PinHeads for three games of competitive bowling (the $1 nachos are
just a perk). After competing in the first three weeks of tournament, we are
proud to report that the BLAST is in 7th place! With another 4 weeks to go,
we’re aiming for the first place... (more)
Looking for a job in public relations or know someone who is in the market?
With graduation fast approaching and the seemingly flooded job market, it’s
probably a good time to think of how you’re going to differentiate yourself
to land that great PR job at the agency or company you’re pursuing. Like we
preach to our clients, you not only have to have a good product (in this
case, you), but you also have to figure out your unique selling proposition
(USP) and how to best explain that to your target audience (in this case,
your potential employer). Having gone through this process ... (more)
Working in the PR space, underneath the giant communications umbrella, we
definitely know the value of good, open communication on all fronts.
Communicating with the media and with the public via traditional and social
media are the main things we are known for as PR professionals, but what
about the behind-the-scenes communication?
So many companies come to BLASTmedia to get national media coverage, a bigger
social media presence, or to rock it out for them at their industry
tradeshows, but many times they come missing something vital to any company's
success - internal commun... (more)